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Forbes has a story today covering Google and people who publish websites and use AdSense. Here’s a quote from the article which is an interesting read.

The smaller and faster they are, it seems, the better giant Google likes them. Already, the search engine has spawned businesses such as search-engine marketing and optimization, or Web arbitragers, and companies that live by serving Google’s voracious computing needs.

I thought that the mention of “web arbitragers” was interesting. However there wasn’t any elaboration of the term. The rest of the article goes on to describe “mashups” which are basically sites that creatively use Google’s APIs to come up with new applications.

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