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Here are some of the most popular posts:

Open Ads - Open Source Ad Inventory Management
The Big List of Affiliate Marketing Events
Secret To Get On The First Page Of Google

This is a report that I have been compiling the last […]

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Negative keywords are very important when you are using broad match and even phrase match in Google AdWords. For those of you who are not clear about the differences between the different types of matching, here’s a quick rundown.

Match types in Google AdWords

Broad match - when you want to capture the broadest number of searches, […]

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More AdWords tips as reported by Geordie Caswell who attended SMX West. I guess there are a lot of Google AdWords reps attending this event.
A couple of points that stood out:
1. PR and incoming links don’t affect landing page QS. They are calculated separately.
2. 14 days history and several hundred clicks are required to […]

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Here is a brain dump of my Google AdWords tips in no particular order.
1. Not split-testing ads. Only using one ad. This is a big mistake because you cannot find out which ads will convert better without a comparison.
2. Split test two ads at a time to determine the winner. Some people like to write 4,5 […]

Popularity: 8% [?]

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